IDEA PRIORITIZATION SCORECARD
UPGRADE IDEAS

These are suggested funnel extensions for the seller to customize. Pricing is intentionally presented as a range so the final offer can be matched to the seller's market and product depth.

1. PRODUCT VALIDATION SPRINT
Suggested Price: $17-$27

POSITIONING
The Scorecard helps the buyer choose an idea. The Product Validation Sprint helps determine whether enough market evidence exists to justify building it.

DELIVERABLES
• 7-day validation plan
• Customer-research checklist
• Competitor review worksheet
• Demand-signal tracker
• Outreach scripts
• Go / revise / stop decision worksheet

WHY IT FITS
This is the most natural next step. The buyer has selected an idea and now needs evidence before investing heavily in production.

2. RAPID PRODUCT BUILDER
Suggested Price: $27-$47

POSITIONING
Turn the winning idea into a defined, buildable product.

DELIVERABLES
• Product scope worksheet
• Outcome-definition framework
• Module or section planner
• Minimum viable product checklist
• Asset inventory
• 7-day production schedule
• Completion checklist

WHY IT FITS
It advances the customer from choosing an idea to actually creating it.

3. OFFER BUILDER KIT
Suggested Price: $37-$67

POSITIONING
Package the finished product into an offer people can understand and buy.

DELIVERABLES
• Offer-positioning worksheet
• Headline formulas
• Benefit-development worksheet
• Pricing worksheet
• Bonus planner
• Guarantee decision worksheet
• Sales-page outline

WHY IT FITS
Once the product exists, the next bottleneck is turning it into a marketable offer.

4. DIGITAL PRODUCT LAUNCH SYSTEM
Suggested Price: $67-$97

POSITIONING
A broader implementation package that takes the buyer from selected idea through validation, production, offer creation, and launch preparation.

DELIVERABLES
• Validation Sprint
• Rapid Product Builder
• Offer Builder Kit
• Launch checklist
• Promotional calendar
• Email launch templates

WHY IT FITS
This can serve as the higher-ticket funnel upgrade by bundling the logical next stages into one system.

RECOMMENDED FUNNEL
Front End: Idea Prioritization Scorecard — $7
Order Bump: Product Validation Sprint — $17
OTO 1: Rapid Product Builder — $27-$47
OTO 2: Digital Product Launch System — $67-$97
